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Process

What happens after you book a call.

A 20-minute call, a price in writing, one paid week you can walk away from, then the build in stages you sign off. Nothing on this page turns up as a surprise later.

Stop after week one and I refund it in full.

First

A 20-minute call.

Free, and no pitch deck.
You
Tell me what you’re building and what done looks like.
Me
I tell you straight if I’m the right fit, roughly what it costs and how long it takes.
After
The scope and a fixed price, in writing, before any work starts.
Bring
The short version. Links help: your site, a deck, a Figma file.

Then

Week one, day by day.

Stop at the end of week one and I refund it in full.

Week one is a product of its own: five working days for a fixed €3,000, counted toward the project. You get the scope in writing, real screens and a live link. Then you decide.

  1. Day 1

    The scope, in writing

    The one-page scope you agreed after our call, turned into the week’s plan: what’s in, what’s out, the fixed price we settled and the dates. If a detail is off, we fix it before I draw anything.

  2. Day 2

    First real screens

    I design the part that matters most: the first screen of your site, the main flow of your product, the first directions for your mark. Your real words, no slide deck.

  3. Day 3

    A live link

    Those screens, built, on a private link. Open it on your phone. Forward it to whoever signs off the spend.

  4. Day 4

    Your notes, my changes

    You say what’s off, on a call or in comments. I change it and the link updates.

  5. Day 5

    You decide

    Carry on, and the fee counts toward the project. Stop, and I refund it in full.

  • Tell me by the end of day five that you want to stop. You don’t owe me a reason.
  • I refund the full €3,000.
  • What I made that week stays with me.
  • Carry on, and the €3,000 is the first part of your first payment. It is never an extra.

The whole project

What you’ve seen and what you’ve paid, on any day.

I ask you to pay one person. So it’s fair to ask what you hold for it, and when.

If we started today. Drag the line.

An illustration for a website, not a quote. Every scope’s usual weeks are on the pricing page.

Scope
Website
From
€16,000
Usually
3–5 weeks

By day 9 you have seen the scope in writing, first real screens, a live link and one weekly preview.

By day 9 you have paid €8,000. The next part, €4,000, falls at the midway sign-off.

  • The scope and the price, in writing.
  • First real screens, then a live link, in week one.
  • A live preview, every week.
  • Handover, usually 3–5 weeks in.
  • A payment. Hatched once it is made; the accent pen while it can still be refunded.
  • The window a milestone can fall in. Its payment counts when the line is past it.
The stages for a website: when each falls, what you see and what you pay
StageWhenWhat you seeWhat you pay
The callBefore anythingWhether I’m the right fit, roughly what it costs and how long it takes.Nothing20 minutes, free.
Week oneDays 1 to 5The scope in writing, first real screens and a live link.€3,000Week one. Refunded in full if you stop at the end of it.
The buildFrom week twoDesign and code together, on a live preview link every week.€5,000The rest of the first half.
MidwayAbout halfwayThe work, half built, on the preview link. You sign it off.€4,000A quarter.
HandoverUsually 3–5 weeks inIt is live. Clean files, documented builds and a walk-through for your team.€4,000The last quarter, when it is live.
In all3–5 weeksThe finished website, in your accounts.€16,000The four parts add up to the price. There is no fifth invoice.

An illustration, not a quote. It lays the usual weeks for a website on a calendar from today, and uses its starting price, €16,000. Prices excl. VAT. A milestone is not a day, so midway and handover each have a window. Your written scope sets the real dates and the real amounts.

Ownership

Everything lives in your accounts once you carry on.

What you’ve paid for is yours. Week one’s work becomes yours when you carry on; after that, each stage is yours once it’s paid.

If I vanished after week one, you would already hold every key.

Yours from
The day you carry on
Each stage
Yours once paid
Lives in
Your accounts
Your repository
The code is committed to a repository you own, from the day you carry on past week one.
Your hosting and domain
It deploys to your accounts. I work inside them with the access you give me.
Your design files
The Figma file lives in your team, not in mine.
Your logins
Hand over what we’ll touch on day one, so nothing waits on a password reset.

One person

When I’m away or ill.

One person can catch a cold. Here is what that does to your project, and what it doesn’t.

The launch moves by the days I was out. The price doesn’t move at all.

Holidays
You hear about them well ahead, and I plan around them, so nothing launches the day I’m gone.
Sick days
You hear it from me that morning. The dates move with me, and a fixed price stays fixed.
Your files
From week two, code and design files live in your accounts, so your project never depends on my laptop.
Your pause
It works the other way too. A Marathon retainer can be paused for up to 45 days. Launches move, and the plan moves with them.

After launch

You keep it, or I keep going.

Handover

A handover your team can build on. I ship clean files and documented builds, and I walk your team through what was delivered. Each stage is yours once it’s paid.

Or I stay on

Marathon is a monthly retainer for improvements, new features and support, from €7.5k a month. It runs month to month and you can pause it for up to 45 days.

How the retainer works

It starts with twenty minutes.