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Fig.1 of 9RecordedThe live site, recorded in November 2026.Sitefibery.com

The project

From the brief to what shipped.

A staff role on the Fibery team, not a web0 project. The work belongs to the team; what I did is listed as mine.

The situation

Fibery is a work platform for teams: docs, databases, views and AI in one place, sold as the thing that replaces a pile of other tools.

Doing a lot is Fibery’s selling point and its biggest risk. A new team opens it, sees everything at once, and doesn’t know where to start.

What I did

I was on the Fibery team as a design engineer. I worked across the brand, the product and the website, inside the app as much as on the marketing side. The site tells it with a drawn city where every building is a team, and one board that turns into seven views.

This was a staff role, so there is no project price to show. For what a scope like this costs as a web0 project, see the prices.

What shipped

  • Work across the brand, the product and the website, as part of the Fibery team.
  • A drawn city where every building is a team.
  • One board that turns into seven views.

Impact

What it’s worth.

The figure, what it counts, and the arithmetic with every input, one click away.

Fibery: the impact

About €14,400

a year for each extra point of free-to-paid conversion, per 1,000 new workspaces

With 10 seats a team on Standard.

Range: €7,200 to €24,000

I worked on this as a staff design engineer on the Fibery team. What one point of free-to-paid conversion is worth at Fibery’s public prices.

5 seats, Standard
€7,200
10 seats, Standard
€14,400
10 seats, Pro
€24,000
Inputs
4
Public sources
3
How it adds up

The formula1,000 workspaces × 1 point × seats × price a seat × 12 months

The inputs, their values and where each comes from
InputValueWhere it comes from
Free planUp to 10 usersPublic sourcefibery.com/pricing (opens in a new tab)
Standard€12 a user a month, billed yearlyPublic sourcefibery.com/pricing (opens in a new tab)
Pro€20 a user a month, billed yearlyPublic sourcefibery.com/pricing (opens in a new tab)
Seats in a paying team5 or 10My figure

The arithmetic

  1. One more point of 1,000 workspaces is 10 more paying teams.
  2. 10 teams × 10 seats × €12 × 12 months = €14,400 a year.
  3. 5 seats on Standard is €7,200. 10 seats on Pro is €24,000.

What it leaves out

The sizing says what one point is worth at 5 or 10 seats a team, on Standard or Pro.

Plates

More of the Fibery work.

8 plates, numbered on from Fig. 1.

Fibery views: one features-and-bugs board, switchable to table, gallery, list, timeline, Gantt and calendar
2/9One set of data, seven ways to look at it.
Fibery: “Complex, not complicated”, a Reddit quote and a reply from the CEO
3/9“Complex, not complicated”: a Reddit quote and the CEO’s reply.
The drawn isometric city on the Fibery home page: separate islands for whiteboards, spreadsheets, issues, productivity apps and docs, with the dog character pointing at it.
4/9The home page argument, drawn: every tool is its own island.
Relational Databases section: linked database cards for Client, Team, Project and Task above a table of client records.
5/9Relational databases, the core of the product, shown as linked cards and a table.
Automations card from the features bento: a When / Then rule that creates a feature and runs a script when a task is updated.
6/9Detail: the automations card, ‘The Machine’.
'We will annoy you' section: customer quotes about update speed next to a changelog card listing the October, September and August 2026 releases.
7/9The weekly changelog, summarised on the home page.
Museum page, 'Fibery through the years': a desert banner with the dog driving a DeLorean, above cards of old Fibery home pages.
8/9The museum keeps old landing pages as they were.
Fibery on a phone: the heroFibery on a phone: views and automationsFibery on a phone: who runs on Fibery
9/9On a phone: the hero, views and automations, and who runs on Fibery.

In their words

“Got our vision immediately and translated it into a product that looks sharp and feels simple to use. The quality of output and speed were both impressive.”

Michael DubakovFounder, Fibery
The Hers website: “Thicker hair, personalized to you” over a grid of treatmentsNext caseHersStaff design engineer at Hims & HersDelivery: Brand, website and buying flow, from the treatment grid to checkout and order status.Read the case

The spot next to Fibery is yours.

Tell me what it has to do. If it’s a fit, the price is fixed before any work starts.

Fixed price from €8k · 2 projects at a time